This design is my attempt at the Mika inspiration digipaks. I really like the background of it and the style of the drawing with the bright colours as I think this represents the feel of the music video particularly well. I've included a sky at the top with a cloud and a sun, a rainbow and grass in the right hand corner and then other random shapes and patterns. With this design I used the drawing as a picture of a fantasy so a dream world in which it is sunny and rainbows all the time. This correlates with the video as the girl is fantasising about being self-confident and in her dream world this could come true. A flaw with this design was the font. When doing the first sketch of this digipak I didn't think about the fact that I put 'Doolittle' above 'Eliza' and on reflection and from feedback this doesn't work very well and is quite confusing.

I decided that I will save this sort of design for my magazine advert and then try out a more traditional hand-drawn cover.